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DTSTART;TZID=America/New_York:20190208T100000
DTEND;TZID=America/New_York:20190208T130000
DTSTAMP:20260406T125437
CREATED:20190118T200526Z
LAST-MODIFIED:20190118T200526Z
UID:10002067-1549620000-1549630800@marylandwbc.org
SUMMARY:Writing a Successful Business Plan - Montgomery County
DESCRIPTION:[su_button url=”https://mdwbc.ecenterdirect.com/events/787430″ background=”#ef2d3b” size=”12″ center=”yes”]CLICK HERE TO REGISTER![/su_button]\n  \nA business plan is a road map to steer your business in the right direction and an essential component of success. It is also the key to securing funding from banks and investors. Writing your business plan requires a holistic analysis of your business\, which we will detail in this course. Topics include: \n\nBusiness mission\, vision and values\nMarket/competitive analysis\nMarketing goals\nBusiness operations and organizational structure\nFinancial analysis and sales projections\nSmall business accounting and compliance\n\n*Intended Audience: pre-venture\, startup \n  \nNote Our Policies: No refunds issued for workshops not attended. Walk-ins are accepted in our Montgomery county location (credit cards payment only). \nInclement Weather: MWBC Montgomery County follows Rockville City government closings and delays.
URL:https://marylandwbc.org/workshops-and-seminars/writing-a-successful-business-plan-montgomery-county-31/
CATEGORIES:Accounting/Budget,Developing a Business Plan,Marketing,Montgomery County,Starting a Business,Workshop
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20190213T160000
DTEND;TZID=America/New_York:20190213T170000
DTSTAMP:20260406T125437
CREATED:20181213T214428Z
LAST-MODIFIED:20181213T214428Z
UID:10001657-1550073600-1550077200@marylandwbc.org
SUMMARY:Orientation to Maryland Women’s Business Center & Supporting Resources - Montgomery County
DESCRIPTION:[su_button url=”https://mdwbc.ecenterdirect.com/events/787408″ background=”#ef2d3b” size=”12″ center=”yes”]CLICK HERE TO REGISTER![/su_button] \n  \nDiscover how the Maryland Women’s Business Center can support you through business start-up and growth. During this orientation\, you will learn about the services and resources we provide to entrepreneurs throughout the state and how we can help YOU grow your business! \n*Intended Audience: pre-venture\, start-up\, growth\, anyone new to the Maryland Women’s Business Center! \n  \nNote Our Policies: No refunds issued for workshops not attended. Walk-ins are accepted in our Montgomery county location (credit cards payment only). \n Inclement Weather: MWBC Montgomery County follows Rockville City government closings. Delays are assessed on a case-by-case basis and a final decision will be communicated to attendees no later than 2 hours in advance of the course.
URL:https://marylandwbc.org/workshops-and-seminars/orientation-to-maryland-womens-business-center-supporting-resources-montgomery-county-2/
CATEGORIES:Montgomery County,Orientation,Workshop
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20190215T100000
DTEND;TZID=America/New_York:20190215T130000
DTSTAMP:20260406T125437
CREATED:20190118T201340Z
LAST-MODIFIED:20190118T201340Z
UID:10001669-1550224800-1550235600@marylandwbc.org
SUMMARY:Plan de Negocios Exitoso - Montgomery County
DESCRIPTION:[su_button url=”https://mdwbc.ecenterdirect.com/events/787432″ background=”#ef2d3b” size=”12″ center=”yes”]CLICK HERE TO REGISTER![/su_button] \n  \n¡¡Escriba un plan de Negocio Exitoso!! \nUn Plan de Negocio es el guía que usted necesita para dirigir su negocio en la dirección correcta y además es un componente esencial de éxito. \nEste documento es también un elemento clave para asegurar financiamiento bancario o la participación de potenciales inversionistas. Escribir un Plan de Negocios\, requiere de un análisis integral que usted podrá aprender en detalle durante este curso. \nLos tópicos que incluiremos: \n\nLa misión de la empresa\, la visión del negocio y los valores corporativos\nInvestigación y Análisis del mercado y de la industria\nEstableceremos Metas claras y realistas en el mercadeo de su negocio\nEstructura organizacional de su negocio y también analizaremos los procesos y operaciones más relevantes de su negocio\nAnálisis Financiero y Proyecciones de ventas\nAspectos básicos de la contabilidad y el cumplimiento de los pequeños negocios\n\n**Queremos entrenar a: Pequeños empresarios que se encuentren en la etapa de arranque y para aquellos que están en la etapa previa al emprendimiento.
URL:https://marylandwbc.org/workshops-and-seminars/plan-de-negocios-exitoso-montgomery-county-29/
CATEGORIES:Accounting/Budget,Developing a Business Plan,Marketing,Montgomery County,Starting a Business,Workshop
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20190222T100000
DTEND;TZID=America/New_York:20190222T120000
DTSTAMP:20260406T125437
CREATED:20190118T204038Z
LAST-MODIFIED:20190118T204038Z
UID:10001670-1550829600-1550836800@marylandwbc.org
SUMMARY:Develop a Marketing Plan for Small Business Owners - Montgomery County
DESCRIPTION:[su_button url=”https://mdwbc.ecenterdirect.com/events/787434″ background=”#ef2d3b” size=”12″ center=”yes”]CLICK HERE TO REGISTER![/su_button] \n  \nMarketing your products or services is a critical component of a successful business and differentiates your company from the competition. During this workshop\, you will create a step-by-step plan to develop a marketing strategy\, including: \n\nCrafting your marketing goals\nIdentifying the ideal target audience\nResearching competition\nSetting a realistic budget\n\n*Intended Audience: Pre-venture\, Startup \n  \nNote Our Policies: No refunds issued for workshops not attended. Walk-ins are accepted in our Montgomery county location (credit cards payment only). \nInclement Weather: MWBC Montgomery County follows Rockville City government closings and delays.
URL:https://marylandwbc.org/workshops-and-seminars/develop-a-marketing-plan-for-small-business-owners-montgomery-county-2/
CATEGORIES:Marketing,Montgomery County,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20190227T130000
DTEND;TZID=America/New_York:20190227T160000
DTSTAMP:20260406T125437
CREATED:20190117T041436Z
LAST-MODIFIED:20190117T041436Z
UID:10002062-1551272400-1551283200@marylandwbc.org
SUMMARY:Dare to Sell with Persuasive Stories - Montgomery County
DESCRIPTION:[su_button url=”https://mdwbc.ecenterdirect.com/events/787429″ background=”#ef2d3b” size=”12″ center=”yes”]CLICK HERE TO REGISTER![/su_button] \n  \nOne of the finest ways to communicate and persuade a prospect to buy your ideas\, products or services is through the use of persuasive stories. When this is done strategically\, you can engage\, connect and empower in a way that is subtle\, but powerful. You know the best part? Stories are non-invasive! \nPsychologists and neuroscientists agree that storytelling is one of the best ways to emotionally connect and move people to take action. The key is to choose the right story in building rapport and helping your customers to remember you. It is worth-remembering that not every random story will work. You have to choose the stories that generate likability\, credibility and above all\, profitability. If you want to leverage the power of word-of-mouth marketing\, then this workshop if for you. \nDuring this workshop you will learn: \n\nWhere to find relatable stories to use in building your business\nThe framework for structuring your persuasive stories\nHow to master the metaphors in touching your prospects emotionally\nThe components of a good story\nThe four science-based elements of unforgettable stories\nHow to humanize and humorize your stories to connect\n\nAbout Our Presenter: Gideon F. For-mukwai is an award-winning speaker and best selling author of the book\, “The Science of Story Selling\,” an Amazon 2015 Bestseller. He’s been featured in The Boston Globe\, Wall Street Select Journal\, The Daily Astorian and other international publications/media in USA and Singapore. \nOver the last 12 years\, he has presented training programs for executives from organizations such as U.S. Social Security Administration\, Veterans Administration\, Morrison University\, Sierra Arts\, Shell Eastern Petroleum\, and the National Association of Government Communicators (NAGC). \nGideon is the creator of the Story DNA Method\, that combines both the art and science of storytelling in telling stories that captivate\, connect and uplift across cultures. \nHe currently works a corporate trainer and moonlights as a doctoral student specializing transformational learning in organizations. So far\, Gideon has presented in 19 countries and 15 US States. As a little boy growing up in Africa\, Gideon was very mischievous. Today\, his mother is very pleased that her little boy did not end up in deep trouble. \n*Intended Audience: Start-Up\, Growth \n  \nNote Our Policies: No refunds issued for workshops not attended. Walk-ins are accepted in our Montgomery county location (credit cards payment only). You must register through the link above to reserve your seat. \nInclement Weather: MWBC Montgomery County follows Rockville City government closings and delays.
URL:https://marylandwbc.org/workshops-and-seminars/dare-to-sell-with-persuasive-stories-montgomery-county/
CATEGORIES:Marketing,Montgomery County,Sales,Workshop
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20190227T170000
DTEND;TZID=America/New_York:20190227T190000
DTSTAMP:20260406T125437
CREATED:20190117T045541Z
LAST-MODIFIED:20190117T045541Z
UID:10002064-1551286800-1551294000@marylandwbc.org
SUMMARY:Convert Your Online Prospects to Customers Using Google Analytics - Montgomery County
DESCRIPTION:[su_button url=”https://mdwbc.ecenterdirect.com/events/787427″ background=”#ef2d3b” size=”12″ center=”yes”]CLICK HERE TO REGISTER![/su_button] \nMost small businesses use a variety of different marketing techniques\, and it’s important to take the time to measure how successful these programs are. When it comes to your online marketing efforts\, Google Analytics is a powerful took that can provide you with mountains of data. Yet\, all the data in the world will not help if you don’t know how to use in. \nNicole Krug\, online marketing expert and Founder of Social Light\, will teach you how to approach Google Analytics to understand how effective your marketing efforts are\, and how to create more conversions online. \nThis session will cover: \n\nAn overview of Google Analytics\nAsking the right questions to hone in on the data you need\nCreating KPIs (key performance indicators) for each campaign\nSteps toward improving your performance and increasing your customer conversion rate\n\nAbout Our Speaker: Nicole Krug founded Social Light in 2009 to help make the Internet a friendlier place by providing the tools and training small business owners need for success online. Through Social Light Nicole helps clients hone their digital marketing strategies to bring more exposure to their brand while boosting the bottom line. \nPrior to Social Light\, Nicole spent 10 years in enterprise marketing and business development for brands as diverse as The North Face and BB&T Bank. From developing marketing programs and e-commerce channels to improving organizational performance and building profitable business relationships\, Nicole understands revenue goals and how to meet them. \nIntended Audience: Start-Up\, Growth \n  \nNote Our Policies: No refunds issued for workshops not attended. Walk-ins are accepted in our Montgomery county location (credit cards payment only). \nInclement Weather: MWBC Montgomery County follows Rockville City government closings and delays.
URL:https://marylandwbc.org/workshops-and-seminars/convert-your-online-prospects-to-customers-using-google-analytics-montgomery-county-2/
CATEGORIES:Marketing,Montgomery County,Technology,Workshop
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