Free Webinar: Creating an Effective Content Marketing Strategy for Social Media

  Back by popular demand! Learn the top three tips for creating an effective content marketing strategy for social media. During this one-hour free webinar, you will learn: The basics of content marketing for social media and why it’s important to have one How to choose your platforms Tips on creating content and graphics Tips on posting and how to evaluate your results *Intended Audience: startup, growth   About our presenter: Karen Grill is a Business & Productivity Coach for female entrepreneurs and a Certified Fix This Next Advisor. Having started her first online business over 10 years ago, she knows the struggles of entrepreneurs and has learned the strategies for creating a successful business. She loves helping business owners manage their time, overcome their tech issues, create systems and strategies to work less and earn more so that they can run the business they love while still having time…

Continue reading

LinkedIn: Perception, Time and Clients – Prince George’s County

  In this 3 hour LinkedIn Training we will focus on: Creating a Strong Profile to Position yourself and your employees as industry leaders. Successfully and efficiently navigating the platform. Growing Connections. Turning those connections into clients and referral partners using the proper etiquette for the very best result. The art of research and prospecting using both LinkedIn and other sources. Article writing – how to use time effective methods to multiply your effort in the online content world. Attendees will leave class with the above knowledge, a workbook, a check list for next step action items, and a one on one 15 minute personal review with the presenter of their profile! *Intended Audience: Startup, Growth About the speaker: Jessica Koch has been a National Sales Professional for more than 25 years. She has worked with Fortune 1000 clients like Disney and Verizon. She has also worked with National Power…

Continue reading

Free Webinar: How to Set Up Your Social Media for Success

  Don’t know how to start marketing your business on social media? Confused about which platforms to use? Curious about how to connect with the appropriate online audience? Join us for a webinar hosted by social media strategist Karen Grill as she explains how to: Differentiate between the common available social media platforms and determine the correct channel(s) for your audience. Set up your social media profiles for business success. Shift your mindset from using social media as a personal platform to a professional avenue to generate business. Strategically showcase your business’s value to the consumer. *Intended Audience: startup, growth About our presenter: Karen Grill is Founder, CEO, and Business & Productivity Strategist for Second Act Moms. She has a BA in International Relations and Slavic Linguistics from Lawrence University and an MA in International Policy and Commerce from George Mason University.   Note: You must pre-register for this course.…

Continue reading

Free Webinar: Creating an Effective Content Marketing Strategy for Social Media

  Join the Maryland WBC for our first ever WEBINAR! Learn the top three tips for creating an effective content marketing strategy for social media. During this one-hour free webinar, you will learn: -The basics of content marketing for social media and why it’s important to have one -How to choose your platforms -Tips on creating content and graphics -Tips on posting and how to evaluate your results *Intended Audience: startup, growth   About our presenter: Karen Grill is Founder, CEO, and Business & Productivity Strategist for Second Act Moms. She has a BA in International Relations and Slavic Linguistics from Lawrence University and an MA in International Policy and Commerce from George Mason University.   Note: Pre-registration is required. Once you register for the event you will receive a separate email requesting that you complete a brief pre-event survey. You must complete this survey in order to receive the link…

Continue reading

Four Social Media Secrets to Marketing Success

By Rita Cordero, REDI Intern What’s the first thing you do as soon as you wake up? Most likely you answered check your phone. From the moment we hop out of bed to the time we lay back down, we are constantly refreshing our social media pages and bombarded with an overwhelming amount of information from every angle. Pictures of smiling faces, trendy clothes, and news fill our screens. So how do brands grab our attention? What makes them stand out from the herd of companies trying to get you to buy their products? That’s what I’m here to answer. As a frequent social media user, I have come to learn what works and what doesn’t. Below, I will share four tips and tricks to catch the eye of a millennial or anyone for that matter, and hold their attention for longer than 10 seconds! 1. Have a cause!  As a woman, I’m attracted to brands that go beyond the standards of marketing, and connect to something…

Continue reading

Benefits of Microblogging on Twitter

By Amelia Roberts  Many view Twitter as a platform for one-way communication in a very noisy environment. However, much like a radio, when carefully tuned, you may be able to clearly hear the needs of your target audience and Influencers of your field.  A bit of my background: I stumbled upon Twitter for professional use. There was a particular topic I was researching and Google was not being helpful. However, when you use Twitter as a search engine, you will have an ear on live conversations. Below are just some of the benefits of Microblogging on Twitter: Relationship Marketing If you are using Twitter for professional use, you can position your solution to your target audience’s problem at the time they voice the need for what you offer. This has been powerful to me and has resulted in offline professional relationships as well as clients. In a similar way, you…

Continue reading