Understanding Digital Marketing: An Introduction for Small Businesses Who “Do it All” [Webinar]
January 16 @ 12:00 pm - 1:00 pm
Adapting to digital marketing is essential for all businesses and organizations to thrive and expand. This session is designed to demystify digital marketing, providing practical insights and actionable strategies tailored to the unique challenges and opportunities faced by small businesses.
This training session will equip small business owners and organizations of all sizes with a foundational understanding of digital marketing. Participants will be empowered to make informed decisions, engage in fruitful conversations with digital marketing professionals when they are ready to outsource, and harness the potential of the online buyer’s journey.
Attendees will leave with a solid foundation and the tools necessary to strategically embark on their digital marketing journey, gain greater visibility, increase revenue, and future-proof their business.
About the Speaker
Katheryne Womack
Principal Consultant
15 years of Strategic Military Intelligence experience directing and delivering impactful results through attentive planning and execution. A data-driven professional ready to help your business succeed.
One of my greatest strengths is my ability to think strategically and identify opportunities for growth and improvement. I am particularly adept at analyzing data and using it to inform marketing strategies that achieve measurable results.
As a 15-year military veteran and successful business owner in Maryland, I am a dynamic and experienced professional with a passion for small business and a deep understanding of the US economy. Throughout my career, I have held a variety of positions, including analyst, intelligence officer, intelligence instructor, full spectrum cyber operations specialist, and strategic planner. My extensive experience in these diverse roles has given me a unique perspective on the world of business and allowed me to excel in a variety of settings.
In addition to my professional experience, I bring a few fun facts to the table as well. I speak Korean, which has proven to be a valuable asset in a variety of situations. And during my time supporting US Navy Aviation, I had the opportunity to coordinate and execute a jet flyover for a NASCAR race. It was an incredible experience that I will never forget.